Monday, February 8, 2010

Lon Smith Roofing DFW Austin Launches Huge Training Initiative

Here's an article RCM recently published for Lon Smith Roofing DFW/Austin about a new training program they have launched. So much of the roofing business is about sales and they are smart to ensure their sales people are the best trained and prepared in the business. Hats off to Lon Smith!


Lon Smith Roofing announces first graduating class of “A1 Certified Professionals”


Dallas, Fort Worth, Austin Texas February 8, 2010

Lon Smith Roofing and Construction announced late last week the graduation of their first class of “A1 Certified Professionals”. Each Lon Smith inspector and estimator from Dallas, Fort Worth and Austin are now official “A1 Certified Professionals”

An “A1 Certified Professional” is trained and tested to inspect, collect, evaluate and calculate all the necessary data to achieve maximum performance from your entire roof system. After all, it’s not just a roof; it’s the umbrella over your home, business, and possessions.

“A1 Certified Professionals” from Lon Smith Roofing are highly qualified

Each building is unique in design and construction. To achieve the longest life and the most efficiency from your roof, each roofing solution should be designed with products appropriate for that unique roof system. It’s essential that you have a durable roof covering as well as balanced ventilation and adequate insulation. Only a trained and experienced roofing inspector or estimator of roofing systems has the necessary knowledge of newly developing products and methods to prescribe the best solution for your home. A1 Certified Professionals set the industry standard for depth of knowledge and application of the best solutions for your home. Insist on an A1 Certified Professional from Lon Smith for your home.
Rigorous Coursework and Testing
To achieve certification, each roofing professional is required to complete over 80 hours of classroom and field training followed by an extensive test. Training and testing equips these professionals with the knowledge to calculate all the necessary data to design a roof system that can provide maximum performance and ultimate peace of mind.
A1 Certified Professionals List of Graduates – February 2010
Jacob Canonico, Skeet Hooks, Bob Greene, Thomas Kirkpatrick, Terry McCree, Shane McNeel, Don Quate, Jason Rogers, Chris Somoge, David Yount, Chris Key, Trent Hyde, Mark Ruddis, Michael Stricker, Bradley Carlson, Matt Reising, Daniel Logue, Heather Apple, Lee Wright, Russell Gilbert, Stephen Jensen, Tad Reed, Tim Decker
"Commitment to Excellence"
“Congratulations to each of these A1 Certified Professionals. We are proud to have you represent the great tradition of a “Commitment to Excellence” at Lon Smith Roofing.” – David Cox, President of Lon Smith Roofing
More
To learn more about Lon Smith Roofing and their “A1 Certified Professional” program, please visit www.lonsmith.com.

Monday, February 1, 2010

Does Google Know Your Roofing Company?

Go to Google and search the following: Roofing __________(insert your city name and state here).

Where is your roofing company on Google's list? If you are on page 1, congratulations! You are doing something right. If you are near the top of page 2, you can likely get to page one with some corrective measures. If your company is listed deeper than page 2, you have real work to do.

Does Google Really Matter?

When a Consumer needs a roofing company, more often than not they are using Google to find good roofing companies. They believe, right or wrong, that the top listed companies are "better" because "Google says so"...we know that's not necessarily true. However, it's the reality of marketing today. Google plays a critical role in getting good leads for Roofing Companies. It's not an option to consider. It's really important for your business short term and long term.

So go on... go Google your market and see where you rank for "roofing city name. Search some other ways you think people may find roofing companies in your area. Find out where you rank for the top searched words in roofing. Page 1 is where you need to be. Accept nothing less!

Seek professional help from a company like Roofing Contractor Marketing to get your site structure fixed so Google can give you credit your company deserves!!