If you’re a roofing expert, you might already know what people are looking for when they contact you by phone. They want to know that you’ll solve their problems, and they want to know that you are punctual, friendly and reliable.
However, these days, with social media in full swing and most roofing contractors using it to reply to questions and requests, it’s a good idea to pay close attention to what people might ask on your social media account as well.
On social media it’s an entirely different climate for a number of reasons:
- People talk to each other as well, not just to the contractor.
- Everything is out in the open.
- The competition is a lot closer – just a click away.
- A lot of people who are 30 or younger use social media rather than email or phone calls.
As a result, most people will expect a roofer they look up on social media to be lively, relatable and friendly. They want to know they can trust you and that you are accurate in our work, but they also want you to captivate their attention, provide them with satisfactory and practical tips, and give them a selling point that they can’t refuse – something that makes you stand out from your competition. For great social media services, look to https://www.roofingcontractormarketing.com/.
Article Source here: The Things Most People Look for on a Roofer’s Social Media
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